In a major push to elevate the island nation’s precious stone industry on the international stage, Sri Lankan Minister Handunnetti has arrived in Thailand for the official launch of the ‘Gem Sri Lanka’ initiative. The visit underscores Sri Lanka’s commitment to expanding its global market footprint and fostering strategic trade alliances within Asia.
Key Highlights
- Minister Handunnetti arrives in Bangkok to spearhead the ‘Gem Sri Lanka’ promotional campaign.
- The initiative aims to position Sri Lanka as a premier destination for ethically sourced, high-quality gemstones.
- Leverages Thailand’s position as an international hub for gemstone processing and trade to boost bilateral market ties.
The ‘Gem Sri Lanka’ initiative is designed to highlight the country’s rich heritage in gemstone extraction and craftsmanship, particularly its world-famous blue sapphires and diverse array of colored stones. By launching the campaign in Thailand—one of the world’s most prominent centers for gem cutting, polishing, and trading—Sri Lankan officials hope to create direct channels for trade and attract international investors.
During the visit, Minister Handunnetti is expected to meet with industry leaders, trade representatives, and Thai officials to discuss bilateral economic cooperation, modernizing supply chains, and promoting ethical mining practices. The campaign is part of a broader strategy by Sri Lanka to enhance export revenues and strengthen its position within the global luxury market.