Softlogic Glomark, one of Sri Lanka’s leading modern supermarket chains, has achieved a major marketing milestone by winning the Gold award at the prestigious Dragons of Sri Lanka 2026 ceremony. The retail giant was honored for its standout “Better Life” campaign, celebrated for its creative brilliance, consumer engagement, and strong strategic execution within the retail sector.
Key Highlights
- Softlogic Glomark secured a prestigious Gold award at the Dragons of Sri Lanka 2026.
- The recognition celebrates the success and effectiveness of the company’s “Better Life” brand campaign.
- Highlights Glomark’s continued commitment to marketing innovation and customer-centric retail experiences.
The Dragons of Sri Lanka awards recognize extraordinary performance and effectiveness in brand communications, marketing strategies, and creative execution across various industries. Softlogic Glomark’s “Better Life” initiative earned top marks from the judging panel for successfully capturing the evolving needs of Sri Lankan consumers while reinforcing the brand’s premium yet accessible market positioning.
By emphasizing quality, convenience, and an elevated standard of living, the campaign effectively resonated with shoppers nationwide. This prestigious accolade further cements Softlogic Glomark’s reputation as an industry pioneer dedicated to delivering inspirational experiences and exceptional value through its expanding supermarket network.